DQ冰雪皇后隸屬於“股神”巴菲特控股的伯克夏爾·哈撒韋集團，在包括美國，加拿大，中國在內的20多個國家擁有6000多家分店，是全球連鎖餐飲業巨頭之一，冰雪皇后的明星產品“暴風雪”以其“倒杯不灑”的宣傳而廣受歡迎。
然而大部分人都認為冰雪皇后是一家冰淇淋和快餐連鎖店，但事實上，並非如此，冰雪皇后對自己的定義也並不是冰淇淋連鎖店，到底是為什麼呢？和我一起看下去吧↓↓
△冰雪皇后中文官網介紹
That Frozen Treat From Dairy Queen? Not Really Ice Cream
冰雪皇后出售的的冷凍甜品並不是真正的冰淇淋
△The Blizzard is Dairy Queen's best-selling frozen treat, despite technically not being ice cream.
“暴風雪”是冰雪皇后最暢銷的冷凍甜品，但嚴格上說，它不算冰淇淋。
There's a big secret hiding in plain sight within the walls of one of America's most beloved fast-food chains. Dairy Queen — purveyors of the legendary Blizzard — doesn't actually sell ice cream.
美國最受歡迎的快餐連鎖店在眾目睽睽之下隱藏了一個大秘密：明星產品“暴風雪”的供應商冰雪皇后事實上不賣冰淇淋。
Wait, what? Dairy Queen doesn't sell ice cream? Technically no. Not according to regulations set by the Food and Drug Administration (FDA), anyway.
等等，什麼？冰雪皇后不賣冰淇淋？嚴格地說，是這樣的。無論如何，冰雪皇后的甜品都不符合食品和藥品管理局（FDA）對冰淇淋的規定。
Those strict FDA guidelines mean Dairy Queen's famous frozen treats can't be classified as ice cream. That's why the chain uses the term "soft serve" instead. While this dessert discovery may be a bombshell to you, Dairy Queen has not only recognized, but also embraced it throughout its 75-year history.
由於FDA的嚴格規定，冰雪皇后的知名甜品不能定義為“冰淇淋”。這也是為什麼冰雪皇后會用“軟冰淇淋”這個詞來定位其產品。也許這個發現令你感到震驚，但冰雪皇后不但認可了這個事實，還在其75年的歷史中欣然接受了它。
It has to do with the content of milk fat. The FDA says to be considered an "ice cream" the product must contain "not less than 10 percent milkfat, nor less than 10 percent nonfat milk solids." Dairy Queen's soft serve, well, just doesn't.
這與其中的乳脂含量有關。FDA規定，可以視為“冰淇淋”的產品必須包含“不少於10%的乳脂和不少於10%的非脂乳固體。”顯然，冰雪皇后的軟冰淇淋並不符合這項要求。
Dairy Queen does a good job of explaining on its website why it doesn't (can't?) use the term ice cream on its menu: "To be categorized as ice cream, the minimum butterfat content must be 10 percent, and our soft serve has only 5 percent butterfat content." And even though the FDA has changed its definition of what qualifies as ice cream over the years, Dairy Queen's soft serve recipe has always stayed the same.
冰雪皇后很好地解釋了為什麼它的菜單上不使用“冰淇淋”一詞的原因：“要歸類為冰淇淋，最低乳脂含量必須為10％，而我們的軟冰淇淋的乳脂含量只有5％。”儘管多年來FDA改變了對冰淇淋的定義，但冰雪皇后的軟冰淇淋配方始終保持不變。
Dairy Queen goes on to say that, while their soft serve contains only 5 percent butterfat, that doesn't mean it is 95 percent fat-free. (Wishful thinking, right?) Regardless of what the chain calls its desserts (Blizzards, Royal, etc.) Dairy Queen is legally obligated to label the frozen stuff inside as something other than ice cream, hence soft serve — a name that's sprinkled (pun intended) with its own controversy.
冰雪皇后隨後宣稱，雖然他們的軟冰淇淋僅含5％的乳脂，但這並不意味著其餘95％都不含有脂肪。他們的如意算盤，不是嗎？無論冰雪皇后如何稱呼其甜點（“暴風雪系列”、“華夫至尊系列”等），它都有法律義務將冷凍甜品貼上除冰淇淋以外的標籤，因此它用軟冰淇淋掩蓋了本身的爭議。
△冰雪皇后英文官網
與一般冰淇淋比較，軟冰淇淋的乳脂含量較低（軟冰淇淋3至6%、一般冰淇淋10至18%），而且軟冰淇淋的空氣含量較高（可達60%）。軟冰淇淋一般會製成冰淇淋筒（甜筒）食用。
Both Carvel and DQ claim to have invented the term, but it was former Prime Minister Margaret Thatcher who was once believed to be a soft-serve pioneer. After her death in 2013, The New Yorker published an article explaining how the myth began:
雖然凱雪冰淇淋和冰雪皇后都聲稱其發明了軟冰淇淋，但是也有人認為英國前任首相瑪格麗特·撒切爾才是真正的發明者。2013年撒切爾夫人去世後，《紐約客》發表了一篇文章，解釋了傳說的由來：
The frozen-dessert origin myth goes like this: shortly after graduating from Oxford in 1947 with a degree in chemistry, Margaret Roberts, the future Mrs. Thatcher, worked briefly at the food conglomerate J. Lyons & Company, where she helped devise a method for whipping extra air into ice cream that laid the foundation for modern soft-serve.
傳說軟冰淇淋的發明是這樣的：1947年瑪格麗特·羅伯茨，也就是未來的撒切爾夫人，在牛津大學獲得化學學位後，在英國的約瑟夫‧里昂食品公司（J. Lyons & Company）短暫工作過，當時她幫助開發了一種在冰淇淋中注入空氣的方法，為製作現代軟冰淇淋奠定了基礎。
Most Dairy Queens have a policy to hand their Blizzard treats to customers upside down, and they'll even give you a free one if the employee forgets to. But DQ says it's up to the owner of each location to decide if they put this policy in place.
很多冰雪皇后的門店都有一個規定，把“暴風雪”杯口朝下遞給顧客，如果僱員忘記這麼做，顧客將免費獲得一杯。但是冰雪皇后稱，這項規定是否實施取決於各個地方的經銷商。
有趣的是，為什麼“暴風雪系列”能做到倒杯不灑，很多網友給出了不同的見解，各位小夥伴是怎麼認為的呢？
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