ITC launches Netherlands Trust Fund IV project in Uganda
New project to help strengthen the competiveness of Uganda’s technology sector. （by ITC News）
ITC在乌干达启动了荷兰信托基金IV项目
新项目将有助于加强乌干达的科技行业的竞争力。（来自ITC新闻）
(Geneva/Kampala) – The International Trade Centre (ITC) today announced the launch of an ambitious project to increase the competitiveness of technology companies in Uganda. ITC’s Netherlands Trust Fund IV project aims to strengthen the competitiveness of micro, small and medium-sized enterprises (MSMEs) in Uganda’s information technology (IT) and IT-enabled services (ITES) sectors.
(日内瓦/坎帕拉)——国际贸易中心(ITC)今天宣布启动一项雄心勃勃的项目，以提高乌干达技术公司的竞争力。ITC的荷兰信托基金IV项目旨在加强在乌干达的信息技术(IT)和IT支持服务行业的微型、中小型企业(MSMEs)的竞争力。
Speaking at the launch of the project at the Africana Hotel in Kampala, ITC Executive Director Arancha González said: ‘Competitiveness is not an option. It is a necessity if countries are to seize the opportunities presented by trade and new technologies. With the NTF IV project we will open up a new chapter in ITC’s support to the development of exports of “Made in Uganda” IT and IT-enabled services.’
ITC执行董事Arancha Gonzalez在位于坎帕拉的Africana酒店的项目发布会上说:“提升竞争力不是一种选择。如果各国要抓住贸易和新技术带来的机会，这是必要的。通过NTF IV项目，我们将在ITC的支持下开辟一个新的篇章，支持‘乌干达制造‘IT和IT支持的服务的发展。”
‘The NTF IV project is designed to scale up companies, provide more end-to-end solutions, engage more start-ups, and ultimately be one of the key drivers of the development of Uganda’s IT sector,’ she said. 她说，“NTF IV项目旨在扩大公司规模，提供更多的端到端的解决方案，吸引更多的初创企业，并最终成为乌干达IT行业发展的关键驱动因素之一。"
Amelia Kyambadde, Uganda’s Minister of Trade Industry and Cooperatives, said: ‘I welcome this initiative by ITC to support us on the strengthening of Uganda’s tech industry. We know Ugandan companies have the skills to compete in international markets and NTF IV project will help some climb that last barrier and expand beyond our borders.’
乌干达贸易业和合作社部长Amelia Kyambadde说:“我欢迎ITC的这一倡议，支持我们加强乌干达的科技产业。我们知道，乌干达公司具备在国际市场上竞争的技能，而NTF IV项目将帮助一些人翻越最后一道屏障，并扩张到我们的边界之外。
NTF IV is a continuation of a long-running partnership between the Dutch Centre for the Promotion of Imports from developing countries (CBI) and ITC. The project will run until June 2021 and will be working at different levels of engagement with more than 100 MSMEs in Uganda, of which more than half comprise start-up companies.
NTF IV是荷兰促进从发展中国家进口贸易中心(CBI)和国际贸易中心(ITC)的长期合作伙伴关系的延续。该项目将持续到2021年6月，并将与乌干达100多家中小企业进行不同程度的接触，其中一半以上是初创企业。
Though the NTF IV project, ITC will seek to address wider challenges facing Uganda’s nascent tech industry, including scaling up its competitiveness. There remains substantial unrealized potential for Ugandan tech companies to benefit from engagement in the domestic, regional and global. 除了NTF IV项目，ITC还将寻求解决乌干达新兴技术产业面临的更广泛的挑战，包括增大其竞争力。乌干达科技公司仍有大量未实现的潜力，可以从国内、地区和全球的参与中获益。
A lack of a local venture capital industry prevents young entrepreneurs and start-ups from accessing seed and growth funding. Meanwhile, established companies with an export track record are not able to scale up due to their limited size and resources. In response, ITC will actively be working to connect the participating companies with potential investors and partners abroad.
缺乏本地风险投资行业阻碍了年轻创业者和初创企业获得种子和增长资金。与此同时，由于规模和资源有限，拥有出口记录的老牌公司也无法再扩大规模。作为回应，国际贸易委员会将积极努力将参与的公司与海外潜在的投资者和合作伙伴联系起来。
The NTF IV project will also place a significant focus on gender and actively promote the participation of Ugandan women in tech – especially in leadership positions. Currently, most women in the sector tend to hold lower-skilled jobs such as data entry and image tagging. During NTF IV pre-launch activities, women-led companies and start-ups have been trained on pitching to investors and two companies have been selected to take part in the SheTrades Global event set for June in Liverpool, United Kingdom.
NTF IV项目还将重点关注性别问题，并促进乌干达妇女参与技术领域，特别是在领导岗位上。目前，该行业的大多数女性倾向于从事低技能的工作，比如数据录入和图像标签。在NTF IV预启动活动中，由女性领导的公司和初创公司接受了向投资者自我推销的培训，两家公司已被选中参加6月在英国利物浦举行的SheTrades全球活动。
Different categories, different benefits不同类别，差异收益
NTF IV offers 18 of the supported IT and ITES exporters access to advanced advisory services and business-to-business (B2B) opportunities abroad. Two IT companies traveled to Barcelona in February to find partners and clients at the Mobile World Congress 2018, for instance. Three others, led by representatives from the ICT Association of Uganda (ICTAU) and the Alliance for Trade in Information-Technology and Services (ATIS), will take part in Transform Africa in Kigali on 7 May.
NTF IV提供了给18个支持的IT和ITES出口商的，是让他们可以获得国外先进的咨询服务和企业对企业（B2B）的机会。目前，两家IT公司已经在2月份前往巴塞罗那，在2018年移动世界大会(Mobile World Congress)上寻找合作伙伴和客户。由乌干达信息通信技术协会(ICTAU)和信息技术与服务贸易联盟(ATIS)的代表领导的另外三家公司将于5月7日在基加利参加“改造非洲”峰会。
All gold companies will receive training in May – applying CBI’s tested methodology – to create export marketing plans (EMPs) detailing their strategy to export to Europe or regionally. This component includes a ‘training of trainers’ so companies in the silver category also benefit from the EMP instruction. NTF IV training offered to the 22 export-ready silver companies and the 15 ‘export rookies’ in the bronze category focuses on developing skills to grow in areas such as management, marketing and branding.
所有的黄金公司都将在5月份接受培训——运用CBI的经过测试的方法——制定出口营销计划(EMPs)，详细说明其出口到欧洲或地区的战略。这个板块包括“培训培训师”，因此银类公司也受益于EMP指示。NTF IV培训为22家出口准备白银公司和15个 “出口新秀”铜类公司提供了培训，重点是培养在管理、营销和品牌等领域的发展技能。
Tech start-ups are classified according to their maturity: growth, entrepreneurship and ideation. Training is offered to all categories, but the advanced start-ups will receive specialist advice and access to market and investment opportunities. For example, a Swiss start-up coach taught gold start-ups how to pitch to investors earlier this month at Kampala’s Innovation Village. In June, NTF IV will send two of these start-ups to CEBIT, one of the world’s largest technology events taking place in Hannover, Germany, to showcase their products and scout for investors.
科技初创企业根据其成熟程度被分类：增长、创业和创意。培训是面向所有类别的企业，但先进的初创企业将接受专业咨询，并获得市场和投资机会。例如，一位瑞士初创公司的培训讲师在本月早些时候在坎帕拉的创新村教授黄金初创企业如何向投资者推销。今年6月，NTF IV将把其中两家初创企业送至CEBIT，这是全球最大的科技盛会之一，在德国汉诺威举行，目的是展示他们的产品，并为投资者物色人才。
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