英國中央聖馬丁學院時尚傳播與推廣學BAFashionCommunication指南

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

申請中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communication: Fashion Communication and Promotion作品集院校官方文字要求：

BA (Hons) Fashion Communication: Fashion Communication and Promotion

This pathway focuses on understanding how fashion can be communicated and promoted creatively through different media, through a curriculum that includes, amongst other areas, branding, trends, styling, photography, graphics and the creative use of

College:Central Saint Martins

Level:Undergraduate

時尚傳播:時尚傳播與推廣學文學學士（榮譽）

我們的時尚傳播:時尚傳播與推廣學學士學位課程通過教授課程：包括品牌、趨勢、造型、攝影、圖形和創意使用等領域的課程，致力於讓學生了解如何通過不同的媒體創造性的傳播和推廣時尚

學院:中央聖馬丁學院

水平:本科

What happens next

Initial application check

We check your application to see if you meet the standard entry requirements for the course. If you do, you will be invited to submit a mini portfolio through UAL’s online portfolio review system.

申請後續流程

申請流程初審

我們會審核你的課程申請並查看你是否符合課程的入學要求和標準。如果你符合課程入學要求，我們會邀請你通過倫敦藝術大學的在線作品集審查系統提交一個迷你作品集。

Mini portfolio

The mini portfolio should be no more than 20 pages comprising your best work showing your sensitivity to design, skills and thinking. You can create the pages in any layout (for example, presentation boards) but they should be uploaded as jpeg images. It should include:

Sketching

Photographs

Illustrations

Graphics

Film/ Animation

3D work including experimentation and development

Finished work accompanied by a short explanation of the piece and your thinking

Idea generation

Inspiration and research material.

Following the review of the mini portfolio we select a small number of applicants to move on to the next stage of the process. These applicants will be invited to a full portfolio review.

迷你作品集

迷你作品集不應超過20頁，作品集中應包括你最好的作品，其能展示出你的設計敏感度、你的技能和思維。你可以採用任何佈局(例如:演示板)來創建頁面，但它們均應以jpeg圖像格式進行上傳。迷你作品集應該包含:

草圖

照片

插圖

圖形

電影/動畫

3D作品：包括實驗作品和開發作品

設計成品，附上簡短的作品解說和你對這幅作品的思考

創意的產生

靈感和研究材料

在對迷你作品集進行審查後，我們會篩選出少數一部分申請人進入下一個審核階段。這些申請人將被邀請提交完整的作品集進行評估。

Full portfolio review

We are interested in you as a creative and enquiring individual. Your personal interests, motivation, creativity and initiative in developing an awareness of fashion, art and design are what matter to us.

Full portfolio review takes place at college, normally between February and March.

If you are unable to attend in person, you can submit a full portfolio online and we may interview you by Skype.

Please note that we do not accept portfolios by post.

完整的作品集

我們的評估關鍵在於你本身—一個有創造力和求知慾的人。你在發展時尚，藝術和設計意識方面所展示的個人興趣、動機、創造力和主動性對我們的評估結果是重要的參考標準。

大學通常在2月到3月之間進行完整作品集評估。

如果你不能親自參加完整作品集評估，你可以在線提交完整的作品集，我們可能通過Skype對你進行面試。

請注意，我們不接受郵寄的作品集。

Portfolio advice

Your portfolio should demonstrate creative development, whether for a college project or in your personal work. By creative development, we mean ideas that have originated through your own experience and research and progressed towards potential visual and 3D proposals. We are interested in seeing your ideas, visual research and experimentation and finished design solutions. It is important that the creative work you include reflects and demonstrates your thinking, initiative and personal commitment to a particular project, theme or idea.

作品集建議

你的完整作品集應展示以下內容：創造力發展，其既可以體現在大學項目中，也可以體現在個人創作中。我們在這所指的創造力發展是指你通過自己的經驗和研究而啟發產生的創意，且此創意有成為視覺方案和3D方案的潛力。我們對你的創意、視覺研究、實驗和設計方案成品十分重視。重要的是，你在作品集中呈現的創意作品應能反映並展示出你對某個特定項目、主題或創意的思考、積極實踐和契而不捨的堅持。

Your portfolio should contain a range of visual material, including sketchbooks, research and photographs of 3D pieces or work of scale.

Your work should demonstrate creative development, whether for a college project or in your personal work. By creative development, we mean:

The quality of the work is more important than the quantity

Where possible, large or 3D work should be photographed and scanned

Please organise your work by project, with supporting work presented alongside final outcomes.

你的作品集應該包含多種視覺材料：包括速寫本、研究和3D作品或比例作品的照片。

你的作品應該表現出創造力的發展，其既可以體現在大學項目中，也可以體現在個人創作中。我們在這所指的創造力發展是指：

作品的質量比數量更重要

在條件允許的情況下，請你提供大型作品或3D作品的照片或掃描件。

請按規劃組織你的作品，並提供相應的輔助作品和成品。

英國中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communication: Fashion Communication and Promotion作品集展示：

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communicatio

英國中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communication: Fashion Communication and Promotion教學設備展示：

Photography

Photography

Our photography workshops are set up to support both digital and film photographic work and include photography studios, digital darkroom and wet darkrooms with associated support areas.

我們的攝影工作室是為數字和電影攝影工作而設立的。它們包括攝影工作室、數字暗室和潮溼的黑色房間，以及相關的支持區域。

Digital Media

Digital Media

Our digital media facility at King's Cross provides a variety of spaces that support both taught sessions and open access for students.

The specialist technician is responsible for overseeing the day-to-day operation of the area and provides induction sessions and support for group activities and on a one to one basis in open access mode.

我們在國王十字車站的數字媒體設施為學生提供了各種各樣的空間，既支持授課，也支持開放訪問。

專業技術員負責監督區域的日常運作，並在開放存取模式下一對一地為小組活動提供入門課程和支持。

Digital Access Print數碼打印工作室

英國中央聖馬丁學院時尚傳播:時尚傳播與推廣學BA (Hons) Fashion Communication: Fashion Communication and Promotion專業教學師資：

Hywel Davies

Hywel Davies

Programme Director, Fashion

I am Programme Director for Fashion at Central Saint Martins. I’m the author of Modern Menswear, 100 New Fashion Designers, British Fashion Designers and Fashion Designers' Sketchbooks, all published by Laurence King. I’m also director of Writers’ Bloc Ltd, a digital agency connecting brands with fashion writers.我是中央聖馬丁藝術與設計學院(Central Saint Martins)時裝項目總監。我是《現代男裝》、《100位新時裝設計師》、《英國時裝設計師》和《時裝設計師速寫集》的作者，均由勞倫斯·金出版。我也是作家集團有限公司的董事，這是一個連接品牌和時尚作家的數字機構。

Claire Robertson

Claire Robertson

Joint Pathway Leader, BA Fashion Communication and Promotion

With an interest in the designer's creative process, I have photographed the work of many leading and visionary fashion designers including Alexander McQueen, Hussein Chalayan and Christopher Kane.

出於對設計師創作過程的興趣，我拍攝過許多頂尖的、有遠見的時裝設計師的作品，包括亞歷山大·麥昆(Alexander McQueen)、侯賽因·卡拉揚(Hussein Chalayan)和克里斯托弗·凱恩(Christopher Kane)。

Oleg Mitrofanov

Oleg Mitrofanov

Joint Pathway Leader, BA Fashion Communication and Promotion

I studied Fashion Communication and Promotion at Central Saint Martins and hold a Masters degree in International Law. I taught at a number of art schools in the UK and internationally before joining CSM as Fashion Communication Promotion Pathway Leader in 2017.

我在中央聖馬丁藝術與設計學院學習時裝傳播與推廣，並獲得國際法碩士學位。在2017年加入CSM成為時尚傳播推廣路徑的領導者之前，我曾在英國及國際的多所藝術院校任教。

Jane Tynan

Jane Tynan

Cultural Studies Coordinator; Fashion Critical Studies Pathway Leader, MA Fashion Communication

Jane Tynan is a lecturer on BA and MA design and communication courses at Central Saint Martins. Her research encompasses fashion studies, design history and visual culture. She has taught across a range of arts and humanities courses in Ireland and the UK

Jane Tynan是中央聖馬丁藝術與設計學院(Central Saint Martins)設計與傳播專業的學士和碩士課程講師。她的研究包括時裝研究、設計歷史和視覺文化。她在愛爾蘭和英國教授一系列藝術和人文課程

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