帶你去這裡挑選自己喜歡的石材吧

帶你去這裡挑選自己喜歡的石材吧

Nelissen Bricks辦公大樓

Nelissen Bricks / UAU Collectiv + Architectengroep PSK

由專築網王沛儒,李韌編譯

來自建築事務所的描述:Nelissen Bricks項目由石材廠與採石場共同構成,該採石場從1921年起就已存在。這家公司從一個小規模的家族企業迅速發展為現代化的國際企業。快速的增長為磚行業絕對先鋒的雄心,因此客戶要求設計一座高性能的建築,所有的產品都可以專業地展示。而建築師則通過三個體量來表達這一雄心勃勃的想法。

Text description provided by the architects. Nelissen Bricks comprises a stone factory with adjacent quarry in operation since 1921. The company transformed from a small-scale family business into a modern international player. The rapid growth and the ambition to come forward as the absolute pioneer in the brick industry asked for a high-performance building in which all products can be displayed professionally. The ambitious trajectory is translated in an accumulation of 3 volumes into a complicated and innovative construction.

帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧

概念

建築的一樓呈現U字型,面向街道,象徵著開敞。接待處和幾個行政區域都設置於此。上層是平行四邊形區域,中間有開放空間。展覽室所在的樓層圍繞著開放空間所佈局,人們可以在此進行參觀。建築的頂部仍然保持U字型,其中設置有行政服務區域和工業基地。建築師將這三個圓盤錯開放置,室內外空間似乎融合在一起。

Concept

The ground floor has a U-shape that opens towards the street and thus symbolizes transparency for the visitors. Logically, the reception and several administrative posts find their place here. The higher level has the shape of a parallelogram with an open space in the middle. This level of the showroom makes it possible to organize a tour around the open space. The top floor will once again house administrative services in a U-shape that opens towards the industrial site. By positioning these three discs in a staggered way on top of each other, the interior and exterior space seem to merge.

帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧

綜合體建築是公司的新名片,國際形象也體現在其內部。在博物館式的流線中,參觀者發現磚塊是一件藝術品,其實這在現實和虛擬世界中亦是如此。

The complex is the new business card of the company and the international image is also translated in the interior concept. In a museum-like tour, the visitor discovers the brick as an art object, and this both in the real and the virtual reality.

帶你去這裡挑選自己喜歡的石材吧

體驗

企業的負責人希望新建築能夠把遊客和行政人員的體驗感擺在首位。在初步的設計過程中,建築師開發了基於所有服務和員工個體的方案研究,發展了現有的工作場所,並在講習班中概述了各種方案和不同的設想。這不僅是這個項目的體系結構,也是各種功能的程序化表現。

Experience

The fourth generation of this family company wants experience to have a central position in the new building. Experience for visitors, but certainly also for its administrative employees. In the preliminary design process, a program study based on all services and individual employees was developed. Existing workplaces were evolved and in the workshops diverse scenarios were outlined. This resulted, in addition to an architectural accumulation, also in a programmatic accumulation of various functions.

帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧

因此,一層的內部服務部門以開放景觀辦公室的形式佔據了中心位置,除了滿足開放的特點,也具備了足夠的隱私,形成類似家庭的氣氛。高品質的材料打造了讓家族企業引以為傲的辦公室。家庭氛圍通過等候區的視頻牆可以立刻吸引到參觀者的眼球,這裡向來訪者介紹了所有的員工。不同的人流在一樓得以區分,例如建築師專門為人們設置了接待處與咖啡角。

Thus, the internal services department on the ground floor receives a central place in the form oshef an open landscape office. Besides the open character there is also sufficient privacy and this in a homey atmosphere. High-quality materials help to create an office as the eye-catcher of which the family company is very proud. The family atmosphere also immediately catches the eye by means of the video wall in the waiting area. Here all employees are presented to the visitor. The various visitor flows are separated on the ground floor. There is, for instance, a separate entrance for drivers who are welcomed cordially at the reception with coffee corner.

帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧

一樓的陳列室有著博物館般的路線,除此之外,各類諮詢場所也顯得非常人性化。諮詢室與工作間交替佈置,就像壯觀的酒吧,形成了建築中的重要會議場所。除了磚的觸感,數字化的客戶體驗之旅也極具體驗感。一款特殊的應用程序得以開發,人們甚至能夠在陳列室裡展示自己最喜歡的石頭。除了這個應用程序,還有幾個觸摸屏,這使得在參觀體驗結束時,訪問者可以看到個人石材選擇的概況。在180°的屏幕上,個人選擇概況可以在架構模型中展現,以整體可視化的方式再次產生讓人驚奇的效果。

The showroom on the first floor is based on a museum-like route, but in addition to this, various options for consultation are created based on the type of conversation one wishes to have. Consultation boxes are alternated with a workshop area and also a spectacular bar that forms an important meeting place for Nelissen Bricks. Besides the tactile aspect of bricks, the experience is also stimulated by the digital customer experience journey. A special app was developed to go through the showroom and indicate favorite stones. In addition to the app there are also several touch screens, which makes that at the end of a visit to the Experience Room (Brickxperience), the visitor receives an overview of the personal stone selection. On a 180° screen this selection can be implemented in an architectural model in order to visualize the whole and to once again generate amazement.

帶你去這裡挑選自己喜歡的石材吧

頂層容納了大部分的辦公室,這是一個有玻璃牆的開放環境。透明度在體系結構和工作環境中都扮演著重要的角色。這些不同的辦公室設計舒適,設有私人物品或裝飾的開放式壁龕。此外,這一層還有兩間更衣室。

The top floor houses the majority of the offices and this in an open atmosphere with glass walls. The transparency plays an important role, both in the architecture and in the work environment. The various offices are designed cozily with open niches for personal items or decoration. Furthermore, there are two dressing rooms on this floor.

帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧帶你去這裡挑選自己喜歡的石材吧
帶你去這裡挑選自己喜歡的石材吧

建築設計:Architectengroep PSK, UAU Collectiv

地點:比利時

類別:辦公場所

首席建築師:UAU collectiv - Massimo Pignanelli, Tom Latet & Anne Geerits, Architectengroep PSK - Guido Ieven, Ward Crabbé & Marc Verheylewegen

面積:2143.0 m2

項目年份:2017年


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